Dust it off
To completely renovate your shoes, it is important to remove dirt, resin and old layers of polish accumulated, and prepare your shoes for proper nourishment.
Start by brushing your shoes with a clean horsehair polishing brush to remove dust particles and further clean your shoes with a damp Chamois Cotton Cloth. Be careful not to wet the shoes in this process.
This process should be carried two to three times a year, and removes all layers of old polish as well as silicone or resin deposits, exposing JAK’s original leather.
Using a Chamois Cotton Cloth in circular motions, apply Réno’Mat carefully, around the shoe, until you see the leather clearing up. Two to three passes should be enough to clean all the undesired layers. Remove any excess Réno’Mat with a cloth, and allow the shoes to fully dry (5-10 minutes), before proceeding to the next step.
On a regular basis, for a gentle clean that does not require old layers of polish to be removed, use Saphir Creme Universelle. This natural Jojoba oil and beeswax balm formula gently cleans and conditions, while also protecting the leather from future harm.
Apply with Chamois Cotton Cloth in circular motions, and allow the shoes to fully dry.
After cleaning your shoes, it is important to rehydrate them. We recommend using Saphir Renovateur, a non-greasy cream based on beewax, link oil and lanolin. Appy with a clean Chamois Cotton Cloth in circular motions, allow the shoes to fully absorb the product, and finally brush gently with a shine brush to remove any excess cream.
JAK shoes' smooth leathers are fully dyed (not top coated), full grain anilines, that maintain their color over time. After proper cleaning and nourishment, their original color will come back to life. This is why we recommend neutral color nourishing creams only.
After cleaning and nourishing your shoes, make sure you add a layer of polish and protection. We recommend Saphir Pommadier, an all around polishing cream based on 7 waxes and shea butter oil. Apply in circular motions, just like you’ve done before, and let your shoes dry, before brushing them with a shine brush.
For a mirror like and more durable finish, please use Saphir Pate de Luxe, a paste composed of turpentine, beeswax, carnuba wax and 6 other waxes. Follow the application process described above.